What Salespeople Need to Know About the New B2B Landscape
“What Salespeople Need to Know About the New B2B Landscape” is a terrific article published in 2015 in the Harvard Business Review (HBR).
HBR released it in the background of a peaked interest in analytics and big data. It discussed how these new technologies would change the B2B sales profession.
CRM Analytics – The Qymatix most effective three tips for B2B sales
Sales Analytics is changing the way sales teams work in B2B. Both Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems offer pro and cons for sales analytics. Some teams are already using machine learning for Predictive Sales Analytics from their ERP data; most are just implementing analytic in their CRM.
Predictive analytics - how much data do you really need?
How Much Data Do You Need For Predictive Analytics?
Predictive analytics is one of the technologies with the highest financial impact in B2B sales. Several popular applications of predictive analytics are becoming “must-have” nowadays.
Sales leaders rely on lead scoring, customer attrition modelling, cross-selling analytics and pricing analytics to prioritise their sales activities and increase their customer lifetime value.
The Top 5 ERP Sales Data Mining Techniques You Need in B2B Now
Pythia, priestess of Apollo at Delphi, commonly known as the Oracle of Delphi, was one of the most important oracles of Greek antiquity. In classical Greece, an oracle was a person considered to provide insightful advice or prophetic predictions, inspired by the gods. It was, of course, a form of divination.
How to end the war between sales and controlling
Why Controlling and Sales cannot be friends?
Conflict is unavoidable, even necessary in business. “For good ideas and true innovation, you need human interaction, conflict, argument, debate.” - writes Margaret Heffernan, an internationally renowned author, businesswoman, interviewer, and TED speaker.
Conflict will arise in any company, regardless of whether sales controlling and key account management belong or not to the same structure or share the same culture. Conflict is natural - even required. At the same time, predictive analytics is gaining in importance to avoid disputes in and with sales.
How to measure ROI of advanced sales analytics projects
Return on Investment (ROI) is one of the most popular evaluation metrics and performance measurement used in business analysis nowadays.
The ROI is a powerful tool for evaluating the performance of any financial investment, in this case, advanced sales analytics projects and software.
Predictive analytics applies mathematical methods and techniques from data mining, statistics, machine learning, and artificial intelligence to make predictions.
Predictive Sales Analytics is used nowadays in applications such as lead scoring, pricing analytics, churn risk analysis and cross-selling, among others.
Predictive Analytics Blog – The Best of 2018
Die beliebtesten Artikel im Qymatix Sales Analytics Blog im Jahr 2018 - von Kätzchen zitiert.
Gegen Ende eines jeden Jahres listen wir in einem speziellen Beitrag die meistgelesenen Artikel unseres Blogs auf. "Best-of-the-year des Predictive Sales Analytics Blogs von Qymatix", wie er in Deutschland inzwischen allgemein bekannt ist.
Da künstliche Intelligenz bald die Welt erobern wird und wir alle arbeitslos werden, haben wir beschlossen, diesmal das Format zu ändern. Wir lassen lustige, süße Kätzchen unsere meistgelesenen Artikel des Jahres zitieren. Es sind keine Bongo-Katzen, sondern echte.
Predictive Analytics in B2B E-commerce: A customer acquisition example
As "Business Manager E-commerce" I work daily with new trends and strategies to improve and optimise the buying experience of our B2B customers.
There is one trend that Business Managers cannot avoid in E-Commerce these days: the systematic use of data to optimise product and sales strategies.
Four steps to improve your sales operations with predictive analytics
Optimize your sales planning with Predictive Analytics in four steps.
Sales and Operations Planning (S&OP) encompasses two close-related fundamental processes: sales planning and operations planning.
S&OP is perhaps the most crucial planning process of any company. The primary goal of S&OP is to align three critical but opposing goals: sales productivity, customer satisfaction and inventory optimisation.
With the help of predictive analytics, sales leaders can nowadays improve operations thanks to increases in sales productivity.
The digital future of B2B sales - Expert Interview
Mister Oenning, we know each other through the Federal Association of Sales Manager e.V. (Bundesverband der Vertriebsmanager e.V. (BdVM) ). Could please you introduce yourself to our readers?
With pleasure. First, I am a salesperson, and I have been one with sales passion from the start. I find it very exciting and inspiring to work at the end of value-added processes. It is there, when the customer chooses one particular product or service, which everything a company does shows its real worth.
So, what can be more attractive and more challenging than working for this success?
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