b2b sales strategies

How To Accelerate B2B Sales Growth With One Proven Strategy

Revenue stagnation is a nightmare most managers are scared to dream. If a market is growing in line with the economy and income stagnates, then market share is approximately contracting, and a company is becoming irrelevant. No manager wants that.

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Kundenabwanderung vorhersagen | Predicting Customer Churn

How to Predict Customer Churn in B2B with AI

 

For businesses selling ad-hoc, it's hard for companies to predict customer churn. That is in contrast to as-a-Service subscription-based businesses for whom identifying at-risk customers is more accessible right from the initial sign-up.

SaaS businesses benefit from constantly updated, deep, live client usage statistics in the free trial and beyond when they become subscribers. They build AI-based churn prediction models on historical data tracking how often clients log in and what features they use.
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Kundenabwanderung Definition und Verringerung mit Predictive Analytics

How to Define and Reduce Customer Churn in B2B Sales

 

Customer churn in B2B refers to a portion of subscribers or contract customers who change suppliers during a certain period of time. In B2B practice, some churn goes unnoticed for a long time or is only detected when it is already too late.

Have you ever wondered how you can reduce the likelihood of churn and target B2B loyalty programmes?
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Retain Customers | Qymatix Predictive Sales Software

Retain Customers with Artificial Intelligence - Churn Prediction

 
Reduce customer churn and attrition with Qymatix Predictive Sales Software.

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The Art of Artificial Intelligence in B2B Sales

AI in B2B sales: How exactly can B2B companies use Artificial Intelligence to support their sales?

The applications of artificial intelligence (AI) are very diverse. It is not without reason that big players such as Apple, Facebook, Google or Samsung pour billions in the development of new AI technologies.

The management consultancy KPMG estimates that global AI investments will increase from twelve billion US dollars (2018) to 232 billion by 2025.

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Win Back lost customers in B2B

How to Win Back Lost Customers in B2B

 
Joachim Meyn has many years of experience in B2B sales and customer management. In this article, he shares his impressions on the topic of "customer recovery".

First of all, losing customers is an entirely normal process. Therefore, one of the reasons to conduct systematic new customer acquisition is to replace these departing customers.

However, you should remember that it is about 10 to 11 times more expensive to acquire a new customer than to retain an existing one. It is therefore advisable to devote a certain amount of effort and resources to customer retention. But what happens when it is already too late?

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AI in b2b sales

Where AI already Supports Sales Today

 
Learn seven practical use cases where artificial intelligence is already supporting sales today.

More and more companies are using AI to streamline processes in sales and hand over unpleasant tasks to algorithms. AI is therefore assistance for sales without making employees obsolete.

The use of artificial intelligence (AI) is radically changing the way sales works. This primarily refers to sales processes under the influence of AI tools that make the work of sales employees easier, optimize operations and take away tasks that are perhaps not so readily done.
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Predictive Analytics and Customer Behaviour

Predictive Analytics to Understand Customer Behavior in the B2B Sector

Predictive analytics is an innovative technology in the B2B sector that calculates data-based predictions about customer behavior.

For some B2B companies, predicting customer behavior is like guesswork. Managers sit together and try to make predictions about upcoming sales, future pricing or appropriate customer loyalty measures.

Often these forecasts are based on sales reports, sales representative’s own gut feeling and, Excel analyses created with a lot of frustration. Don't get us wrong, the gut feeling of an experienced sales team can very often be right, especially when it comes to customers they have had a lot of contact with. But what about all the other customers?

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Predictive Sales Analytics Fragen Vertrieb

Predictive Sales Forecasting: Answers to 5 Questions of Salespeople

 
Why should we use predictive sales forecasts in sales? This article is aimed at anyone thinking of using AI for more efficient sales planning and sales management.

Every Saturday morning, Mr. Meier visits the magazine store around the corner to buy the weekend edition of his favourite newspaper. This has been going on for half a year now. The saleswoman knows Mr. Meier by now, and because he stops by every Saturday, she always addresses him with the same question as soon as he enters her store: "Good afternoon, Mr. Meier! The weekend edition, as usual?"

For Mr. Meier, buying his newspaper on the weekend has become a ritual. It's a pattern that repeats itself every week. The saleswoman has recognized this pattern and addresses Mr. Meier about it, almost automatically.

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AI in CRM

Why a CRM System with Predictive Sales Analytics and AI?

 
CRM and Sales Analytics: In this article, you will learn what you can expect from a CRM system with artificial intelligence.

Using CRM systems have long been a common practice in large companies today, even if not always successfully implemented. Small and medium-sized enterprises (SMEs) often still have some catching up to do.

Meanwhile, the next expansion stage has long been underway. Predictive sales analytics/artificial intelligence (AI) is being added to the CRM systems.

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