Level Up! How AI Upgrades B2B Sales Processes.
Perhaps you know the difference between effectiveness and efficiency. But do you take it into account in your daily work in sales? In this article, I show you how to upgrade your sales processes from effective to efficient to avoid "game over" in the next few fiscal years
Sales people often reach their goal - the sale of one or more products - even without technical support. However, high costs are usually incurred along the way. For example, through superfluous contact attempts, customers who leave the company, or unrealized price potential.
This fact provides a terrific example of the distinction between effectiveness and efficiency.