Forecasting Individual Customer Lifetime Value: Why You Should Not Use External Data
There are two types of historical data to use for predictive analytics and sales forecasting: internal and external…
Applications of Machine Learning in the Real World
Learn about four real-world applications of machine learning here. When you travel to a new country, have you ever had…
Predictive Sales Forecasting: Answers to 5 Questions of Salespeople
Why should we use predictive sales forecasts in sales? This article is aimed at anyone thinking of using AI for…
Artificial intelligence in Retail – What can Wholesale Learn from Retail?
How is artificial intelligence (AI) being used in retail and what can wholesalers take away from it? In this…
Will Artificial Intelligence be Picasso of Tomorrow?
Can Artificial Intelligence be creative? The cover picture shows the faces of four people. One person does not exist -…
How to use Predictive Analytics in your CRM for Truly Data-Driven Decisions?
Successfully implementing Predictive Analytics for data-driven decisions in your CRM requires more than just…
Better Customer Retention in B2B Wholesale Through Algorithms
Learn three ways to increase customer loyalty with algorithms and Predictive Sales Analytics in B2B wholesale.…
Why a CRM System with Predictive Sales Analytics and AI?
CRM and Sales Analytics: In this article, you will learn what you can expect from a CRM system with artificial…
Your Sales Role Defines your Customer Analysis Needs
Tell us what your function is and we will tell you what kind of sales analysis you need. Sales Manager Your…
Correlation does not equal causality – KPIs in Sales
Watch your step! Sales managers and managing directors in B2B confuse correlation and causality. Data-based decisions…
Fifteen questions you must be able to answer as a sales manager without hesitating
Sales Management in B2B is an ever-evolving discipline. The job has been rapidly changing over the past decade,…
The most interesting thing about marketing and sales in B2B
What sales was and will be in the future. This article is a personal one. I have written about exciting facts…