How to avoid the Causality Trap of Black-Box Machine Learning
Sales Acceleration with Predictive Analytics Software: How to avoid The Causality Trap of Black-Box Machine Learning.
Successful B2B managers use AI-based predictive analytics software to accelerate sales. However, they often want to find for themselves what the characteristics of their main profitable customers and leads are.
You know this situation well. You want to predict success. You would like to create a set of rules that your sales team can follow to avoid customers from churning or to find hidden sales opportunities. Why cannot your AI sales software do that?
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