“Every company is a data company”. Data Strategy for B2B Predictive Sales Analytics
How to develop a winning data strategy in the artificial intelligent era.
Having read the most recent publication of the author, strategic business and technology advisor Bernard Marr “Data Strategy: How To Profit From A World Of Big Data, Analytics And The Internet Of Things”, we would like to present our ideas regarding predictive sales analytics in business-to-business (B2B).
Marr is an internationally best-selling author and futurist,
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